When The Docent Is Just As Storied As The Artifact

by:

Joe Patti

Back in November 2018, I wrote about how the University of Pennsylvania Museum of Archaeology and Anthropology was hiring refugees from Middle Eastern countries to act as docents for galleries of that region. Last week, NPR ran a story on the program which has expanded to include docents from Africa and Mexico & Central American to guide people through those collections .

The program has proven popular with visitors and peer institutions,

Attendance at the Penn Museum has shot up since the Global Guides’ first tours in 2018. A third of its visitors today attend specifically to take a tour with a Global Guide, according to the institution’s internal research, and the program has attracted attention throughout the museum world. Nearly a dozen other museums have asked about developing similar programs, and there’s already one in place at the Pitt Rivers Museum at the University of Oxford in England.

Something that struck me as valuable to any arts & cultural organization, whether it is a museum or not, was the training these docent received:

The guides received traditional training in archaeology and ancient history. Plus, the museum hired professional storytellers to help the Global Guides lace in personal tales about their lives.

In the quest to make what we do feel more relevant to people in our communities, storytelling is an increasingly valuable skill. I have come to recognize in recent years that while we all have stories which have a powerful resonance for ourselves and others, not everyone is particularly skilled in telling stories. Making storytellers part of staff, volunteer and particularly board training can have some productive results.

Related to that, reading about the museum hiring professional storytellers reminded me of a post I did in 2011 about how the North Carolina Arts Council used folklorists to survey the residents of a county in which they wanted to set up an arts council.

This apparently yielded better results than having a surveying firm canvas the county because the folklorists were able to identify and access niche communities that might normally be missed–especially among those who don’t consider themselves to be artists. So on the flip side, people who are adept at collecting stories may be valuable to surveying efforts.

Folklorists, as it happens, are some of the best trained interviewers out there. They also have a particular advantage when it comes to arts research: folklorists are trained to seek out and recognize creativity in all forms, especially that which comes from people who don’t consider themselves “artists.”

 

 

P.S. Once again, I have missed my blog’s birthday. It was 16 years old yesterday. At least this time I remembered before Drew McManus wished it a Happy Birthday first. Not that this assuaged the blog’s resentment at having its birthday forgotten once again. You know how it is with teenagers

Finally, A Procurement Platform For Non-Profit Arts

by:

Joe Patti

Finally, a dream a decade in the making is coming to fruition!   Though I am sure he doesn’t recall it at all, in a post back in 2010 I had suggested that Drew McManus’ Venture Industries develop a platform upon which non-profit arts organizations could solicit competitive bids for goods and services.

In the past week, Drew has announced just such a service. Starting in mid-March he will be rolling out Non-Profit Bids, a site that will connect vendors with non-profits circulating requests for proposals (RFP) to provide goods and services. Right now he is looking for organizations to submit their RFPs and for providers to add themselves to a list of companies & individuals with available goods and services.

When I wrote my original post, I was working for a state university which required everyone to use their online RFP system to solicit goods costing over a certain dollar amount. We would often use it for goods that fell below that threshold because there could be significant price differences for the same goods.  Even if the price differences are relatively small, soliciting bids online saved a lot of staff time that might have been spent calling or emailing around for competitive bids.

Now as a state institution, we had to go with the lowest bidder or submit a very detailed rationale why we didn’t. You wouldn’t necessarily be tied to accepting the lowest bidder with Non-Profit Bids

On the other hand, we had the buying power of a national consortium of universities behind us to make sure vendors delivered on their promises.

Regardless of how strictly you must adhere to purchasing guidelines, my advice on any RFP you submit is to be as detailed as possible. Do not assume features that are important to you will be included just because the private consumer version with which you are familiar has that feature. If something is mandatory, state that. If there is flexibility or the example you are using is just for general reference, state that as well.

My hope is that Non-Profit bids will really catch on and become perceived as worthwhile to an increasing number of organizations and vendors. Since I wrote the entry 10 years ago, it has become increasingly possible for people to offer services at significantly greater distances so the potential to secure high quality services suitable to your organization and its budget is so much greater.

There Is No Business Case For Social & Cultural Advancement

by:

Joe Patti

H/T to Artsjournal.com for linking to a FastCompany article about the problem with making a business case for diversity. I saw a lot of parallels between the rationale laid out by author, Sarah Kaplan, and the conversations I have been having about trying to justify the value of the arts in terms of economic/educational/social outcomes.

Kaplan writes (my emphasis):

Corporate leaders would be better served if they stopped trying to justify diversity with profit margins and stock charts—a mentality that can ultimately hurt the very groups these policies are meant to help (more on that in a moment)—and instead embrace diversity because it is the right thing to do.

[…]

Why doesn’t the business case work? Recent research suggests that what’s required for transformational action is a moral and legal case. The business case, because it is based in an economic logic, undermines moral arguments and weakens resolve to make anything other than incremental change. Indeed, experiments show that making the “business case for diversity” can increase bias against diverse groups while the legal case can inhibit bias and increase equitable behavior.

The business case for diversity also provokes people to focus more on economic than equality-based metrics of success. As a consequence, when there are downturns in organizational performance, believers in the business case are more likely to see diversity efforts as ineffective and to support dropping the organization’s investment in diversity programs.

Rather than go straight to that 3rd paragraph above, I did want to include her thoughts on justifying and implementing diversity because they are just as germane to the daily operations of arts and culture non-profits as anyone else.

There isn’t necessarily a moral and legal case to be made for the value of arts, culture and creative expression. However, there are similar consequences in using economic based metrics of success for arts and culture as there is for diversity goals. If there is a perceived lack of return in terms of economic activity, test scores, etc., interest flags and attention turns to the next big thing promising results in those areas.

In the long term, becoming adept in advocating the support of forms of creative expression because it is the right thing to do is going to be the better strategy.

One thing I was interested to read was Kaplan’s following thoughts that the business case for diversity is something you arrive at having successfully implemented a plan to achieve it. Her point seems to be, we really don’t know the actual benefits until it comes to pass. All the current rationale behind the business case for diversity are made on assumptions based on observations of the past and are focused on a narrow set of outcomes. Not only that, but it envisions that full diversity will unfold in a vacuum independent of everything else, neither affected by or affecting anything else.

It is worth noting that one of the reasons we don’t yet have compelling evidence about the economic impact of diversity is that we haven’t truly moved to inclusion and belonging. Diversity by itself will not produce the benefits that companies and policymakers wish to achieve. My sense is that by taking principled action, we will find myriad ways that more diverse workforces benefit companies and society. Said differently, we will eventually arrive at the business case; we just can’t start there.

In the same way, every claim made about how arts and culture can benefit the economy, education, social interactions, etc is based on piecemeal efforts supported by intermittent, unpredictable funding.  We have no idea what the real impact a unified, consistent, long term investment in cultivating creative expression will have on economic, education, socio-political fronts. I wouldn’t at all be surprised if it were revealed that advancements in diversity were significantly associated with creative expression, and vice versa.

You Can Tap Into The Arts, But No One Will Think It Does Any Good

by:

Joe Patti

In the wake of Kobe Bryant’s death, Dance Magazine related a short anecdote about Bryant taking tap dance lessons to help prevent additional injury to his ankles.

That summer, he researched ways to make his ankles stronger, and landed on tap dancing. “I worked on it all of that summer and benefited for the rest of my career,” he wrote.

Though Bryant continued to suffer from ankle injuries, tap helped him learn to keep his ankles loose and active, which helped prevent injuries elsewhere.

[…]

…Though he stopped dancing after that summer, he says that “for a year there I could tell my feet to do this and they would actually do that.”

Over the last couple weeks I have been thinking about why my initial reaction to this story was that it provides a good example of the value of the arts when I often warn about citing the prescriptive benefits of the arts. Let’s face it, it doesn’t get much more prescriptive than the idea that dance helped Bryant mitigate additional injury.

Ultimately, I realized that as a superb athlete, this was an example of how dance was supplementing his existing capabilities. Often when we hear about arts benefiting test scores, economy, social interactions, etc., there is an implication that the arts are improving things to an acceptable level. That there is some flaw to fix– a kid’s test scores need to be better; the foot traffic in stores & restaurants is tepid; people are having overly aggressive interactions.

With Kobe Bryant though, he is at the top of his field as an athlete and the tap lessons are something he used to provide a benefit his already demanding training regimen didn’t afford. While suffering a problematic injury is just as negative as poor test scores, low economic activity or negative social interactions, I can’t imagine anyone considered Kobe deficient and needed the arts to fix him. Tap was an available option he found suitable to his needs.

The difference between a supplemental activity and a prescriptive one is a bit subtle. In truth, at its base, the supplement is just as prescriptive. The context in which it is presented makes a significant difference. In Kobe’s case, there are no promises of outcome measures that have to be backed by qualitative data. The celebrity association aside, the value of tap dancing and the arts in general aren’t evaluated in terms of his scoring record.

Sure, saying ‘it worked for me” lacks the empirical evidence that people may want to justify funding. (It shouldn’t be used anyway.) Regardless of whether you have empirical data or not, if Shaq and Kobe both took tap together, the benefits each realize will vary based on dozens of variables in their physical, mental and emotional attributes.

For example, Kobe was open to exploring the way people in other disciplines achieve success and employed an approach Shaq probably wouldn’t have. He credits a conversation with composer John Williams for shifting his perception on leadership:

This conversation was held after the Lakers lost to the Boston Celtics in the 2008 NBA Finals. Bryant said the talk helped him become a better leader and that he took some of Williams’ ideas into training camp for the next season. “I felt like there were a lot of similarities between what [Williams] does and what I have to do on the basketball court,” Bryant said. “And some of the things he said to me were fascinating.”

On the other hand, it is assumed that great achievement in one area occurs in a vacuum with no contributions from any other pursuits. You can tell people Einstein as well as myriad other highly accomplished scientists played musical instruments and no one credits any benefit to the music–even if Einstein credits his accomplishments to playing violin.  So even though Kobe said he attributes tap dance for improving his agility and reducing injuries, few people will likely perceive tap as having anything to contribute to basketball.

Because really, no one would consider basketball and tap have any relationship with each other.