Info You Can Use: CultureTrack Survey Results

Welcome SoundNotion fans. Come in, take a look around while you are here. I just got around to reviewing the results of the recent Culture Track Survey. As always with surveys, there were a couple interest tidbits to be gleaned. I looked at the Cultural Track report and then the longer research report. Both are … Read more

“…Black people, are just living works of art, in our culture and being.”

For years now I have been following and writing on the Culture Track survey.   At one time the survey was being conducted every three years or so in order to measure changing trends and attitudes about arts and culture. When Covid hit, the folks at Culture Track decided it was important to closely monitor the … Read more

Culture Track Report Says The Same People Won’t Be Returning

You may have seen the news today that the results of the Culture Track Covid-19 report were publicly released today. While some of the data about audience willingness to return to arts and culture organizations is a little dated due to the survey being conducted at the end of April through May 19, the majority … Read more

Always A Good Sign When Survey Respondents Crash Your Website

Some encouraging news for all you data hungry folks. The special Covid-19 version of the Culture Track survey I mentioned last week launched today…but only for some communities. Apparently there was such a large last minute surge of interest in participating (thank to my blog post, I am sure) that they realized their servers could … Read more

Get Legit Data About Covid-19’s Influence On Your Audience

N.B. I just noticed the deadline to apply to participate in end of day, Thursday, April 23 so if you have an interest, send an email to Matthew Jenetopulos listed at the bottom of the Culture Track page. Long time readers of the blog know that I am a big fan of the results of … Read more

How Long Before You Can Only Participate If You Bring A Phone?

I was scanning an article on Arts Professional website and might have quickly moved on except the phrase “not for someone like me” caught my eye. That was a phrase that appeared in the last CultureTrack survey as a barrier to participation for people who didn’t normally attend arts events. In the case of the … Read more

You Don’t Know Entertaining

There has been a fair bit of evidence that people are not generally aware whether the place they are having their entertainment experience is a non-profit or for-profit business. An experience appeals to them and they participate. All those efforts invested in curating a balanced season of offerings may receive less recognition and appreciation than … Read more

Has Cost Suddenly Become Less A Barrier To Participation?

Back in October I wrote a couple posts about the newest iteration of the Culture Track report.  The operative word there is iteration. The study is conducted every three years in an attempt to track the shifting trends in perception and participation in cultural activities by the general population. In my excitement to talk about … Read more

Does Cultural Track Data Challenge Assumptions About Your Community?

As I promised in my last post, I took a deeper look at the Culture Track reporting over the weekend.  More specifically, I took at a look at both the Top Line deck and Supporting Data documents which are available for download. I didn’t review the raw data. The Supporting Data document is presented with … Read more

NOTICE: The Response I Give May Only Reflect My Current Preferences

You may have already heard that the CultureTrack report was released yesterday. Compiled and released every three years by LaPlaca Cohen, the report helps track the ways in which attitudes toward culture are shifting. I haven’t read the full report yet. Just looking at the summary on the animated and interactive site they set up … Read more