Malignerers Will Be Shocked

Given the dearth of conductors with the celebrity grade gravitas to attract audiences, the Detroit Symphony is trying out a replacement in the form of a robot made by Honda. Asimo, as the robot is known is said to be a strict task master and citing a perceived lack of discipline among the musicians, has ordered them fitted with electrodes in order to monitor when their focus is about to waver. When the brain waves associated with an imminent change in focus are detected, a mild shock will be automatically administered to the musician. Asimo will also have manual control of the system and has stated he hasn’t ruled out its use as a general disciplinary tool.

Ah, it is a pity these stories didn’t come out around April 1st!

While the robot is conducting and the technology to detect a loss of focus before it occurs does exist, they are independent of one another. Initially I was going to suggest the brainwave monitoring for orchestra/ballet/opera audiences to ensure their attention throughout. When I came across the robot story though, the idea of it torturing the musicians was much more fun. Frankly, given some of Jason Heath’s gig stories, a sadistic robot conductor may not necessarily be far fetched.

Seduce A M.B.A. Today

Via the Chronicle of Higher Education (subscription required, I believe) is a story about a study of M.B.A. student perceptions that the Aspen Institute Center for Business Education conducted. Some of the results reveal some attitudes that non-profits, especially those focussed on social and environmental issues, might find heartening.

From the Chronicle article,

“Students seem to be saying that they really want to have careers with a positive impact on society, but they’re feeling like they can’t do that in mainstream business,” said Nancy McGaw, deputy director of the institute’s Business and Society Program. “There’s a disconnect there.”

Among those surveyed, “Only half of the 2007 respondents think that their personal integrity figures largely in corporate recruiters’ evaluation of them as a potential employee.” About 80% believe they will be faced with a situation that would challenge their morals and values and about 90% said they expected they would look for work elsewhere if they encountered that situation. Less than half said they would voice their objections.

This report might be a wake up call for non-profits to become more involved in recruiting M.B.As. They can provide graduates with a situation that embraced their values, provided an opportunity to make a positive impact and made them feel they could speak up rather than quit when faced with moral quandaries. I had taken a little poke at a CareerBuilder.com article a couple weeks ago for implying the grass might be greener in non-profits. One of the motivations CareerBuilder mentioned that I didn’t necessary find fault with was achieving ends by questionable means. Given that this is something MBAs imagine they would quit in order to avoid confronting, this could be one of the stronger selling points for non-profits.

Though the students are just as concerned about renumeration and work-life balance as anyone.
That factor will always need to be addressed.

I am making an assumption indirectly that non-profits are not actively recruiting MBAs given the fact that the students don’t feel that sociopolitical knowledge is valued by recruiters and that good social and environmental practices aren’t anything more than good public relations opportunities rather than integral to the value of the company and bottom line. Reading the survey results, much of this appears to be due to the way the training in their program is conducted. So it may take some lobbying of MBA programs to effect some changes in addition to showing up on career day.

All The Kids Know It Is More Fun To Sit In the Back

There is a great illustration (in my mind as least) for why arts people need to value learning and be cognizant of what is happening elsewhere in a story out of Orlando. It seems the Orlando Opera Company and Orlando Ballet have decided to try to bump their subscribers out of the balcony and into the more expensive floor seats in an attempt to make that area look fuller and increase revenue.

The subscribers are none to happy and are resisting. Just like the subscribers at the Honolulu Symphony did when the balcony seating prices were both raised and that section closed until the floor section was filled. Just like the subscribers at the Boston Symphony Orchestra did when that organization increased balcony seating prices by 80% in one year. Both Honolulu and Boston backpedaled and admitted the increases were ill advised. I suspect the opera and ballet in Orlando may end up doing the same.

Fortunately, the Orlando Philharmonic hadn’t received the advice the opera and ballet did about changing the pricing structure or this entry would make it seem like orchestras were the only ones making this poor decision. Or at the very least, weren’t doing a good job presenting this new policy to their audiences. I am not sure there is a good way of making such a large change in one year’s time palatable without investing a whole lot of time and money in the campaign.

The Orlando Sentinel article mentions that the opera and ballet had received the results of a study. I wonder who did the study and how they came to the conclusion that subscribers would tolerate this in acceptable numbers. I could believe a study that found people would tolerate a price increase of X amount over what they are paying now. Likewise, I could foresee people grumbling but generally acceding to moving their seats to the floor for the same price if they were told it was a cost saving measure. (Don’t have to pay the ushers for the balconies, perhaps.) It would be a sneaky way to get people out of the seats and raise the prices the following season when you reopen the balcony due to demand. People would probably be rather angered at such a move when it emerged a couple years hence.

I would be rather incredulous at a study that found it would be productive to both displace subscribers and place them in a situation where they were paying more than the previous year. (If anyone knows of a case of the decision succeeding, I would love to know!) I would ask to see the research that back that up and if it didn’t include a fair sampling of my ticket purchasing base, I would be rather skeptical. In other words, I am wondering if they even talked to anyone in those seats. (Or researched how similar decisions played out.) I don’t expect any of them would have answered yes to a question that flat out asked if they would be willing to give up their seats so some extensive communication of the rationale would need to transpire. Which would be a pretty good opportunity to gauge the most effective way to communicate the rationale.

There are obviously too many factors of which I am unaware to make a real judgment about why the decision was made. I feel secure though in stating that their case doesn’t appear to have been communicated well.

Art, The Government Prescription Program

There is a piece on the online journal, Spiked from Frank Furedi decrying the English government’s prescriptive use of music in their sponsorship of the Music Manifesto. My first thoughts were that this is what comes from positioning the arts as having all these benefits when asking for money. This is further evidence that the authors of Gifts of the Muse in saying the arts were ill served emphasizing these elements over the intrinsic value of the arts. I also thought that it should come as no surprise that governments would be employing music to advance an agenda. This has been happening for centuries from the Medicis to the current day where popular music is used to sell everything from cars to presidential candidates.

Perhaps I have been exposed too much to commercially motivated music, but I had a difficult time envisioning music as a vehicle for seeking and serving Truth. Perhaps it is the lack of this connection to Truth or my inability to see it that can be attributed to what he cites as “impersonal force of the market impinged on the development of art and culture.”

My initial cynicism about his complaints aside, there were a number of observations he made that I hadn’t really considered. For instance, he notes that by valuing who will be attracted by the experience over the art itself, “what really matters is the audience rather than the music that the audience listens to. The question of who sits in the audience, rather then what they hear, shapes official thinking on music today.”

I have seen this myself. Every final grant report I fill out regardless of whether it is privately or publicly funded asks me how many K-12 students were served. Many ask about the racial make up of the audience and if my program was designed to serve specific races or K-12 students. Some ask how the programs reinforce family values and self-sufficiency. I am occasionally tempted to ask how a particular government policy is actually reinforcing these things. The arts shouldn’t necessarily be looked to in order to patch what has been rent.

I do think that arts organizations should be paying attention to who is attending. I am happy not to have to break down my audience into all sorts of demographics for my grant reports. One should always be assessing who is attending and how they are receiving it. Though the identity and number of people attending shouldn’t form the sole measure of success.

One of the toughest parts of Furedi’s complaint to tackle is the idea of accessibility equating to dumbing down. He criticizes music classes.

“Instead of providing an opportunity for pupils to study and learn about music, ‘music-making opportunities’ are often about involving kids in playing around with digital media and pretending to be djs…But frequently the ‘music-making’ approach is praised because it allegedly removes the ‘barriers’ that prevent children from ‘making music’.”

and suggests that the real elitists are,

“the educational and cultural establishment who have so little faith in the ability of children to appreciate and learn about classical music. Their anti-elitism is a populist gesture designed to flatter ordinary folk and reassure them that not much is expected of them.”

The question that emerges in my mind is how to structure an introduction to theatre, music, dance and art to people whose experience with these disciplines has come from movies, television, MTV and Photoshop? Are the activities you intend as a bridge between these experiences and the creative/performing arts underestimating your audience or does it provide necessary context? A contributing factor to activities that do indeed dumb an experience down is the receipents may not view the relevance in the same manner you do. So the bridging activities become the whole program rather than just the initial steps of a larger plan.

For example, does all the art and literature about the transitory nature of life have the same poignancy for people who can create and destroy a visual representation with a touch of a button? How do you cultivate an appreciation for an artist’s technique in mixing colors or composing music when there is software that will correct those flaws? How do you instill a desire for preservation in someone whose criteria for doing so is based on the amount of room left on a memory card rather than what ever quality of composition is apparent on the tiny digital camera or cell phone screen?

I don’t doubt that you can cultivate appreciation and understanding of art in people amid all of these influences. But if they don’t feel it to the same degree or manner as you and your contemporaries do, you may never move beyond a certain point and allow them to develop a more sophisticated understanding. On the other hand, if you don’t take into account that people experience the world differently than when you were their age and proceed to present the discipline in the same manner it was presented to you, you risk alienating people with your insensitivity and general cluelessness.

What is the balance then between presenting an accessible context that is intellectually challenging? It is easy to say that is your goal and just as easy to be diverted from the plan by what seems to be a general atmosphere of anti-intellectualism.