Nothin’ to Say

by:

Joe Patti

Except for a couple research papers, something I am trying to avoid covering too much here, I haven’t really come across any new and interesting ideas lately. Perhaps it is the summer days making me lazy, but I am actually reading articles as much as I have ever been. However, I don’t know that discussing the success of the Yuengling brewery has a lot to teach the arts at this point. (Though they did weather Prohibition and the Depression so perhaps it offers a lesson in survival during bad economic times.)

On the other hand, it doesn’t take a lot to read my entries these days! I am sure to find something interesting and applicable soon enough so keep on stopping by!

Blog Control

by:

Joe Patti

Last month I made an entry about the Seattle theatre On the Board’s use of blogs to present attendee’s reviews of the shows. I had been disappointed by the fact that an administrator from the theatre was acting as a gatekeeper and approving the entries.

I came across a Seattle Post-Intelligencer article via Artsjournal.com today that discusses the blog project in a bit more depth. I accept that they felt the post approval process was necessary to avoid language and personal attacks. I have read some internet forums where the conversation left the topic and devolved into such attacks. I have also been a member of forums where people were very civil and the worst attacks were teasing about someone’s love of Kit-kats. I think it insults the audience to assume that things are going to go badly from the outset.

I have purposely left the comments portion of this blog open for that very reason. If anyone wants to post something, good or bad, they are free to. This is not to say I don’t keep an eye on what is said and edit it. To this point, I have only removed ads for penis enhancement. I may edit derogatory language in the future, but I prefer to leave things open at all times. I believe that the power of this medium lies in the fact that someone can say something incredibly critical of someone and there is an opportunity for someone else to see it or Google to archive it before it gets deleted.

This has happened recently with the federal government before they took steps to avoid having their pages archived. Departments shifted their officially stated policy and tried to make their webpages seem like it was always that policy until someone dug up the archived copy that showed it wasn’t so.

Because it is so easy to make changes to electronically presented material, the “truth” become violatile and transient. Even if it reflects negatively on me, I think it is important that there exists an opportunity for my critics to discover what it was I deleted in anger.

My philosophy of the blogosphere notwithstanding, I did find a couple of things On the Boards is doing to be interesting. The fact they are not just letting audiences know the opportunity to blog exists, but rather are inviting specific people to review them is great. (Though they undermine their position of openness credibility by reserving the right to edit.) Despite the fact many people seem to have no problem expressing their opinion online, there are still many folks who have strong views and don’t comment. (Hint hint all ye readers of my blog.) Picking people to write gets the ball rolling and insures at least their friends will visit the site to read what they had to say.

It is no surprise what other parts of the article I found interesting–it was the sections that confirmed my vision of what blogging can bring to arts organizations.

“Because OTB performances typically run either three or four nights and daily newspapers no longer review theatrical events overnight, people who wait for a critical heads-up before deciding to buy a ticket have a single night to do so, at most two. By that time, if it’s a hot performance, tickets are gone.

Imagine for a moment that newspaper reviews were plentiful, timely and unfailingly expert. They would still be one-way streets. Critics expound. Readers moved to reply have to write the critic for a response or write the editor to see their letter in print, and by that time the performance has concluded its run.

OTB bloggers begin typing after the curtain closes, posting their reviews opening night. Readers respond and presto: OTB has a real dialogue on its hands.”

and a little further on:

“What a gift, especially if you happen to hang out with dullards. You love them, but they’re more likely to sprout wings than be able to discuss the aesthetics of Shaw on stage. Now you can kiss your dullard goodnight and log onto the intellectual action. “

I especially liked this last bit because I had never thought about it before. It isn’t world shattering and a bit humorous, but it does take the pressure off a friend/significant other who attends with an avid arts lover to provide an intelligent discourse on what they just saw. Husbands already feel they have done enough by staying awake through the ballet but to have to talk about it afterward! That is the straw that breaks the camel’s back! Now they can be judged a good spouse for tolerating a night at the ballet because there is a ready made community in which the wife can debate the finer points ad infinitum.

Of course, as an arts administrator, my goal would be to find a way for the husband to enjoy himself as well. For those who are interested in the arts but are intimidated, the blogging and discussion forums can be as valuable a resource as it is for the aficionado. People’s true identities are protected by the nicknames they assume so the novice attendee can feel comfortable asking elementary questions without fear of being identified in the lobby as the stupid one. Or they can simply lurk in order to read and learn from what other folks have to say.

Dang, I really need to get employed soon. I am just dying to start to put some of these ideas to use!

Comments anyone?

The Master’s Voice

by:

Joe Patti

Though I have a couple research papers I can discuss, I hate to have this blog get bogged down with me summarizing stats and figures. While it can certainly can provide interesting information and allow arts folks to make a decision about whether they want to read the original document, it can get boring.

That being said, I did spend yesterday trying to find out if anyone has done research on university-arts organization relationships like those I discussed yesterday to see how each fared in promoting their individual agendas and preserving their identities. If anyone knows of any, please let me know.

In an attempt to provide some interesting material, I found an interview with Douglas McLennan, the gentleman who writes/edits Artsjournal.com. He has been writing Artsjournal since 1999 and discusses some of the trends he sees in arts worldwide.

Among the trends he has seen have been: concern about arts funding and the digital age blurring the lines of who owns what and what constitutes ownership. He also notes that since Sept. 11, people have become much more conservative in their artistic tastes. There isn’t as much an interest for in your face art. Rather people are looking for offerings that make them feel comfortable or lift them up.

When asked why he started Artsjournal.com, he mentioned that as a writer for the Seattle Post-Intelligencer he came across some articles on the web that were very interesting and he wondered why he had never heard about these stories in the months since they came out. He decided to create a website that collected a broad range of arts stories in one place so people could quickly get a sense of what was happening internationally in the arts.

His decision to add bloggers to his website came out of a recognition that arts coverage was declining in the newspapers and journals across the country. He wanted to provide a place where intelligent discourse on arts topics could be presented without the concern for space and time that other media face. He also feels that the presence of conflicting views allows the web to present a product of higher quality than a newspaper.

A newspaper arts writer may feel compelled to be nice because they are the only voice about the arts in town. When there are many voices expressing their views on the same work, it allows the individual more freedom to present their true views because responsibility for a show’s success or failure doesn’t rest solely on their shoulders. They are important opinion leaders, but not the only opinion leader. The competition pressures the writer to keep his/her skills sharp and to consider a wide range of perspectives.

Give it a listen if only to hear the voice behind the website.

Watch Where You Hitch Your Wagon

by:

Joe Patti

Over the course of the last few years I have noticed a number of arts organizations which have allied themselves with state universities in order to alleviate some financial difficulties. Many of these relationships have been more or less alliances and partnerships. However, in a couple cases it has been more akin to selling off one’s soul piecemeal.

As I have written about before, the Asolo Theatre in Sarasota, FL started out as a partner of Florida State University. At one time the Asolo and FSU built a facility together which ended up housing the theatre and the university acting and motion picture, broadcast and radio conservatories. As financial difficulties mounted, the theatre company turned to the university for help and the school ended up owning pretty much everything the theatre owned. In time they were actually paying the salaries of seven of the theatre company’s top staff.

The last time I was down in Sarasota I found that Florida State University had also taken over the administration of Ringling Museums (not to be confused with the Ringling School of Art and Design) which shared a parking lot with the Asolo. (At one time the Asolo Theatre Company performed on the Ringling grounds in an Italian Baroque theatre brought over from Italy.) The museum had been struggling financially for years and turned to the state for help.

Given that the Sarasota Ballet moved in to the vacant Film Conservatory space when that educational unit moved back to the main campus in Tallahassee, Florida State University actually exerts some control over three formerly independent arts organizations. Of the three, the ballet still retains the most autonomy because they are more or less a resident of a state owned building rather than subject to its governance.

A similiar thing happened in Orlando when I was working at the University of Central Florida. The Civic Theatre of Central Florida was in financial trouble. They turned to the university, merged with the university theatre and now after a couple of gradual steps the space is now a venue of the university theatre program. The old Civic Theatre operates in some of the spaces as Orlando Rep (though you wouldn’t know it since the Theatre Dept website doesn’t mention them). However, the board of directors is heavily compromised of people from UCF’s development, university president and arts and sciences dean’s offices.

While this state of affairs does show that the State of Florida does actively support the arts, one wonders if it is worth it in the long run. When you are beholden to the state, many of your decisions are open to scrutiny and questioning not only by your own board of directors, but by myriad people in state government.

A case in point, the Asolo’s agreement with Florida State Univ. was that the producing artistic would retire in 2003. He decided he wasn’t going to retire so the university decided it wasn’t going to continue to pay the salaries of the top 7 administrators if he wasn’t going to leave. The theatre board resolved to pay the $400,000 in salaries in order to keep him at the helm. The university also decided to pull the acting conservatory back to the main campus in response to the weakening relationship it was having with the professional company. This news pretty much horrified the community.

Since then, things have been resolved and the conservatory is slated to stay. (Though people are wondering about that in light of some recent events.) It just illustrates the dangers of looking to a state institution to save you.

There is also the question whether weak organizations should be propped up by the state and given the security to perpetuate poor practices on the tax payer’s dime or not. I personally would be heartbroken to see the Asolo close or the Ringling end up selling off all its art works because it couldn’t keep afloat.

But the truth is, the state doesn’t really know how to run theatres and art galleries. The conservatory faculty that has taken up residence as partners are focussed on education and not administration of the other organization. The state isn’t in the best position to come in and provide expertise and guidance as to what was done wrong and what steps can be taken to improve the situation. The best they can do is hire consultants to provide guidance in their stead. To the best of my knowledge this did not happen in any of these instances.

With cuts to both arts and education in many states, these organizations may find that they have just delayed the inevitable and that they may soon have to fend for themselves.