Some real interesting reading over at Artful Manager these days. I am especially interested in the feedback he is getting regarding his statement that the arts are overbuilt.
Today’s entry has comments from one of his readers about how community arts organizations might be feeling pressure to professionalize their operations.
“More generally, it seems to me, anecdotally, that our industry has pushed professionalism (by which I mean professionally structured non-profit orgs) as an indicator of quality and sustainability, leading amateur (some community theatres for example) organizations to professionalize without need, causing undo strain on the organizations, and diverting and spreading thin available arts and culture funding that feels compelled to support professional level organizations. ”
In the past I have mentioned that all arts organizations don’t have a god given right to exist, nor should they automatically expect to be funded. (Which admittedly is hard to accept when you are going through hours of grant writing.) I never really thought about the fact that these folks might be affected by subtle pressure to professionalize.
There are “rewards” as it were, for professionalizing an operation. You can get larger grants and donations (and the burden of tracking and reporting), you get the prestige of being recognized as professional, including willingness of newspapers to cover your events (though that happens with less frequency these days). Of course, there are increased expectations as the writer mentions that put a great deal of pressure on the organization.
The thing is, you can be really successful doing amateur work. Groups rent out my theatre all the time and present absolutely awful shows. But much to my chagrin, they have larger audiences than my regular season shows do because of word of mouth to friends and family. People don’t see great theatre, but they leave with a sense of joy having seen a loved one.
The group just has to be organized enough to organize a show, get themselves to the theatre and open the show on time, not oversell the house and then take their belongings with them when they leave. As long as they pay me, they have no further worries. I have to handle the water and power, maintain instruments, gather supplies, clean the theatre, worry about budgets, bugs, equipment failure. We supply the technical knowledge for running a show and processing an audience.
The theatre is celebrating its 30th anniversary this year and we have had 4-5 groups who have been doing annual events like this at the theatre for at least 25 of those years.
The problem might be as alluded to in The Cluetrain Manifesto that Artful Manager listed earlier last week–businesses take themselves too seriously. People who started out doing art to have fun suddenly decide they need to organize and get some respect for the work they do.
This, of course, is bad for everyone involved because audiences don’t need to have their introduction to an art form be at the hands of really awful performers looking for strangers to repeat the sentiments of friends and family that they have talent. If you admit you are not that good but have fun doing it, that is one thing, but if you believe that everyone shares your mother’s opinion about how talented you are and should fund you, that is another.
Now, to be fair, the professionals in a given performance field suffer the same malady. If you have read my blog on a regular basis, you will see that much is true. They can have a tendency to get too serious and believe that everyone ought to pay a premium for what they are offering because it is good for them.
Therefore, it is difficult for me to say this with any absolute certainty, but…running arts organizations by and large should be left to the professionals. If anyone should be making a mess of the arts, it should be people who have the resources and training to do it full time. Botching things up is not an appropriate activity for people who can only devote themselves to it part time.
But seriously, as many poor decisions are made by arts administrators, they are still better equip in many instances to do thing in a quality manner. When they endeavor to do something with the patina of professionalism, they have the experience and knowledge to anticipate the implications of decisions in ways amateurs don’t.
The comparison has been made to death, I know, but in many ways arts and sports are similar in this respect. People go to a Little League or soccer game with their kids and forget its all about the fun and socializing, drinking lemonade and enjoying the weather. There is such an expectation that their kids perform like professional players and that the volunteer referees be infallible, that the game get forced into pretending to be something it can never become.
This isn’t completely analogous of course. There is a better chance of a theatre evolving into a successful professional house than there is of a kid becoming a professional athlete. (Freddy Adu notwithstanding) In many cases, it is probably better to just let kids be kids and amateur arts organizations just have fun doing what they founded to do.