Experiences Are The Gift They Want

by:

Joe Patti

So I serendipitously started on my drive to work this past Saturday evening at the exact time a Hidden Brain episode mentioned how research shows that recipients of gifts prefer experiential gifts more than material gifts.  I thought I was coming in to the middle of a discussion only to realize after listening to the whole recording of the episode that I started my car at the moment 34:30 into the show that host Shankar Vedantam and Carnegie Mellon University researcher Jeff Galak started discussing the data.

This is the time of year a lot of arts and culture organizations encourage people to buy tickets or gift certificates and give experience as a gift so the topic aligns well with our interests. Galak says that all else being equal in terms of price, experiences tend to bring more joy to recipients than material objects. The problem he says, is that givers don’t appreciate this which creates a disconnect.

This comes up a number of times in the episode where people don’t apply the lessons they learn as recipients to their giving. I almost wonder if it is somewhat related to the perception that no one experiences problems like you do and are all happier. In this case, it is believing that others don’t enjoy the same type of gifts as you do. Perhaps, this is exacerbated by marketing and advertising that portrays people enjoying material things in order to sell those things.

Vedantam also posits that it might be related to the fact that the giver sees the visible expression of joy at receiving an object whereas the expression of joy at an experience is delayed until it happens at a later time.

Galak says that expect for his kids, he pretty much exclusively focuses on gifting experiences. He and his wife are of a similar mind on this and exchange gifts in this fashion. He says the best gift his parents can repeatedly give is coming into town and watching his kids while he and his wife get away.

Donating At Check Out, Legit or Shady?

by:

Joe Patti

An interesting situation has arisen in connection with at check out donation solicitations. Credit to Isaac Butler who retweeted a link to a post about a man who brought suit against drugstore chain CVS claiming the check out solicitations were a reimbursement for a $10 million donation obligation CVS had made to the American Diabetes Association.  In November, CVS asked for the case to be dismissed based on their claim that their agreement was only to make up the difference between what customers donated and $10 million.

Emma van Inwegen who linked to both articles in a Twitter thread helpfully added a link to a third article by the Tax Policy Center that answers the question about who gets the tax benefit when you donate at checkout.

According to author Renu Zaretsky there are a lot of Tiktok videos out there that spread incorrect information about the transaction. She says her children have forbidden her to post a video on the site refuting the misinformation. (my emphasis)

To start, keep in mind that there are two ways charities can benefit from point-of-sale donations. The first is where the store donates a share of its sales. That type of donation is deductible by the business but not by its customers. The second way is where customers add something to their bill at the register with the extra amount going to charity. Customers can claim those amounts donated as deductions on their individual income tax return, though almost nobody ever does.

She goes on to explain that when you donate at check out, the business receiving the funds on behalf of a charity is only acting as the collection agent and does not get any tax benefit.

Zaretsky says the problem with giving at check out is that most people won’t get credit for that, or any other donation they make, because they don’t itemize deductions on their taxes.

Even with a receipt, more than nine out of 10 taxpayers won’t deduct this—or any other– charitable donation from their federal taxable income. That’s because they do not itemize their deductions.

When the Tax Cuts and Jobs Act effectively doubled the standard deduction, the number of households claiming itemized deductions fell from 46.2 million in 2017 to 16.7 million in 2018. Most of those still itemizing their deductions are higher-income households. Those making more than $3.3 million annually get more than one-third of the federal income tax benefits from charitable giving, and few of these households are likely to do much of their giving at the grocery checkout counter.

Who Is The Seat Choice Process Serving?

by:

Joe Patti

Here is a fun little conversation for performing arts venues because there is a fair chance you have a different point of view as a venue operator than as a consumer.

I saw this tweet last week. Apparently the venue set-up their online ticket sales criteria to make sure there weren’t any orphan single seats left open. It hit a minor nerve with others replying they had the same issue at other venues.

I swear to you that a couple hours later, we got a call at my venue box office from a guy complaining about the opposite problem. A nearly sold out show only had single tickets left and he felt it was our responsibility to shuffle people around so he and his girlfriend could sit next to each other.

I wondered how many venues out there had their ticketing system set up so that people couldn’t leave orphan seats? What sort of feedback do you get from that?

Honestly, unless you have been really good about making sure all your rows have an even number of seats, it is almost guaranteed that there will be orphaned seats unless you have a party of odd numbers insert themselves into the row somewhere.

This approach tends to value revenue generation over customer service. Note that you are only asked to leave at least two empty seats together. So if you leave three empty seats, the next purchaser of two tickets may not be able to complete their purchase. Likewise, it may not prevent four different purchasers from leaving an empty space between their parties if there are still a good number of seats left in the row.  I actually tested skipping a single seat on a Ticketmaster site and was able to do it, but wasn’t willing to get on multiple computers to try doing it in the same row a number of times.

I definitely understand the desire to maintain effective revenue generation. When we get close to selling out, I start to scrutinize what holds we might safely release for sale. When I go to performances at other venues and movie theaters where I can choose my seat, I actually scrutinize the map and pick seats with an eye to leaving even number of seats in the row because I am sympathetic to the need for optimum seat usage.

But I also don’t want to throw up barriers that disincentivizes patrons from choosing to attend a live performance. It is really the patron’s responsibility to work out how to make seating choices that are best for the venue?

What are other people’s thoughts?

Enchanted By The Public Art

by:

Joe Patti

About six weeks ago I alluded to the fact I was moving to take up a new job.  A month ago I joined the City of Loveland, Colorado Cultural Services to lead the Rialto Theater.  I have told people that I effectively talked myself into the position before my in person interview due to exploring the city a little bit. I had come out to interview just before Labor Day weekend and with all the delays and cancellations, I booked the earliest flight I could and subsequently arrived too early to check into my hotel.

I went to the visitor welcome center, but soon ended up at the Chapungu Sculpture Park which is apparently the largest collection of stone sculpture by Zimbabwean artists in North America. I am not entirely clear what led to the collection of all these works for the park because it is not part of the city art in public places program, but I am told the artists were living in various parts of the US as political exiles during the administration of Robert Mugabe and were unfortunately later deported back to Zimbabwe and unable to take their work with them.

The sculpture work is extremely interesting, especially since except for winches, no mechanical tools are used in the quarrying and shaping of the stones.

The New Child by Saidi Sabiti
Spirit Protecting Family by Fabion Madamombe
‘Mawuya’ Welcome by Colleen Madamombe

Having seen so much public art in such a short period of time, (there were a number of pieces at the welcome center), I was excited by the prospect of working in a community with such a vibrant arts environment. This continued to be borne out by the dance studios, galleries, and artist housing/studio space within a block of the theater.

After my interview, I swung by the Benson Sculpture Garden which has even more acreage and pieces. There are so many striking pieces there, I didn’t bother to grab some photos for this post. You can see most of them (up to 2016, there have been some more added) on this map. These pieces are largely made of bronze, in part due to the historic presence of foundries in the area.

Of course, there are hundreds of other pieces of public art scattered throughout the community as part of the percent for art program.

There is often a discussion about how people like to live in a community with many arts and cultural amenities, even if they don’t attend them, simply because part of their self-image involves being a person who would live in such a community. I have spoken to many people who grew up here who talk about how Loveland used to be seen as the buck-tooth rural rube of a cousin in comparison with surrounding communities, but that this perception has changed in the last twenty years or so. Many attribute it to the arts and culture vibe which has attracted companies and residents to the community.

A couple weeks after I moved here, I went back to the Benson Sculpture garden in order to see all the pieces I was sure I had missed on my first visit. I was excited to see scads and scads of young people wandering around the space. They almost out numbered the adults.

Then I realized that the location was a super hot site for playing Pokemon-Go. Still, despite the fact that these folks were peering closely at their phones as they wandered about, it did appear they were appreciating many of the sculpture pieces they were wending around to catch their prey. Ultimately I was pleased that someone had chosen to align the game with the gardens and get people interacting with the art.