The Work Doesn’t Get Any Easier At The Top

The Chronicle of Philanthropy had an article written by the co-executive directors of the Building Movement Project (BMP) which focuses on non-profit leadership issues. I have been writing about their various studies since 2008.

I haven’t yet read the full results of their recent study which asked the same questions of leaders in 2016, 2019, and 2022, but the Chronicle of Philanthropy article shares some seemingly contradictory findings.

BMP found that the number of people interested in assuming leadership roles in non-profit organizations has been dropping in each study since 2016. What really surprised them was that previously non-profit staff of color had increasingly expressed an interest in leadership positions, but that reversed and dropped significantly in the 2022 survey.

Upon further investigation, BMP found that the context in which aspiring leaders had assumed their roles wasn’t the most constructive (my emphasis):

… we found that aspiring leaders, especially those of color, weren’t being pulled into leadership through support and positive role models but were more often pushed into top positions to escape difficult work circumstances and improve the situation for themselves and others.

…We assumed that removing barriers would translate into a positive desire to move into leadership.

But the data showed the opposite. The more challenges respondents faced in nonprofit workplaces, including inadequate salaries and a lack of mentors, the more likely they were to express an interest in the top role, particularly people of color.

Basically, the assumption that things are better at the top didn’t hold true. This was especially the case for persons of color who worked for predominantly white boards. They felt less supported by leadership and boards than white leaders or staffs of color who worked for boards and leaders of color.  While that does seem to indicate that persons of color can create an environment which will be more supportive of aspiring leaders, they actually need to feel like they can stay in the role long enough to cultivate younger staff.

Along these lines, BMP found:

“…leaders of color receive far less support from both their predecessors and leaders in other organizations than white executive directors do. Specifically, 22 percent of leaders of color and 30 percent of white leaders got support from their predecessors; and 33 percent of leaders of color and 41 percent of white leaders got support from leaders in other organizations.”

Among the suggestions BMP has for reversing the diminishing interest in executive leadership of non-profits are some obvious ones like making sure the work load is reasonable and borne by sufficient staff, cultivating younger staff, providing mentoring and networking opportunities from peers and retired executives.  Unfortunately, one of the biggest problems with this list is that fewer funders are willing to provide the financial support to increase staffing, education, mentoring, and networking required to empower leaders.

Customer Centric Marketing Tips All In One Place

I have been writing about the importance of providing audience focused marketing and experiences for a number of years now. These three links are just representative of  the hundreds of posts I have made on the subject. Even having written all that, it is often difficult for me to remember all the tips and ideas when it comes time to put them into practice.

Therefore, I was happy to see that Ruth Hart posted her “Three foolproof tests for customer-centric arts marketing” on LinkedIn. Additionally, she provided a link to a customer-centric arts marketing check list on her webpage. I eagerly downloaded it last week and it is great.

Now if you go to download the check list, you will note that she asks for your contact info in exchange for the list. That may make you a little wary of providing it. You don’t know how your contact info is going to be used. Is Ruth going to start spamming you will emails trying to sell you a service?

I mean, I am pretty sure someone scraped my contact information from LinkedIn or married my email address from one source to my LinkedIn profile because I get repeated emails about franchise opportunities referencing an former job title and location from people every week with subject lines saying “Re:Re:Re:Re: Executive Director opportunities.”

Stuff like that is pretty annoying.

But I have a pretty high level of trust in Ruth to conduct her communications in a constructive manner. I have been following and interacting with her for awhile and she seems to practice what she preaches in terms of not doing stuff like spamming ticket buyers, etc with sales pitches or donor requests.  She writes about how that will erode relationships with audiences and community, and from what I have experienced she seems to follow her own advice. I haven’t gotten spammed by her yet.

And no, the link I provide to her check list isn’t some sort of affiliate program where I get something if you sign up.

While I would usually like to excerpt multiple suggestions from that list, I want to honor the work she did to put it together.

Except, I will note that this post does reflect one of the points on her list and include that one:

Provide info to eliminate “threshold fear” such as concert running time, what to wear, and other FAQs

By trying to assure you, quite sincerely, that my experience thus far has shown me that Ruth won’t spam you if you provide your contact info in exchange for her list, I am attempting to eliminate a type of threshold fear you might have.

ASL As Part Of The Performance Rather Than Reporting The Performance

There was a really interesting article in Dance Magazine about artists using American Sign Language (ASL) as part of dance performances or to underscore movement in shows. One choreographer, Bailey Ann Vincent, says that she knows most of the audience is hearing, but if there is someone that communicates using ASL, they will have a richer experience:

For Vincent, using ASL in her choreography—which might mean incorporating a sign to emphasize an emotion a character is feeling, or to communicate what a lyric is saying—is both an artistic choice and an accessibility-related one. Though her audience is mostly hearing, “I still try to approach all our shows assuming there might be someone who is Deaf in the audience,” she says.

Another dancer said when he was asked to move beyond the role of an interpreter for a performance, it changed his perception about the role of ASL as a medium of communication.

…“She asked me to represent all sounds in sign language, and also use my body as a dancer,” says Kazen-Maddox. “It was the most mind-shifting thing for me, because I was seen as an artist and a dancer and a performer, and was also representing in sign language everything that was happening.”

The experience was the beginning of a shift in Kazen-Maddox’s career, away from simply facilitating communication between­ Deaf and hearing individuals as an interpreter­ and towards an emerging genre Kazen-Maddox calls “American Sign Language dance theater.” But it was also indicative of a wider shift in the performing arts, one that is more artistically fulfilling for Deaf and ASL-fluent artists and that also repositions accessibility: Rather than something tacked on to and separate from the performance, it is something deeply ingrained and integrated.

But as you might imagine, as the use of ASL as an artistic element increases, there are concerns about it being co-opted. It is important to remain conscious and thoughtful about the intent behind the use of ASL as an artistic element and avoid employing it in a superficial manner or in the service of ill-considered goals.

…And when hearing artists and audiences value how signs look over what they mean, the fusion of dance and ASL can become offensive rather than enriching. Antoine Hunter..gives the example of a hearing choreographer asking him to “reverse” a sign because it would look cool, which then made it meaningless or changed it into a distasteful word.

“When people who are not native signers see ASL incorporated with movement, they’re like, ‘Oh my gosh, it’s so beautiful,’ ” says Alexandria Wailes, a Deaf dancer and actor, through an interpreter. “Which is valid in its own right, but ASL is a language that is tied to culture, communities, and history. It’s not just something that you look at or do because it feels cool and it’s beautiful.”

No Knitting Backstage In Germany Please

Rainer Glaap, an arts administrator working in Germany reached out with an update about the publication of his second book whose title translates as Knitting Forbidden! The book covers laws which applied to theater in Bremen from 1820 and for Leipzig from 1841. The bulk of the laws applied to the practice of theater in those places with a handful applying to the audience.

I’m not sure if it is the actors and technicians or audience members who weren’t permitted to knit. Maybe both. You gotta keep your eyes on those knitters!

Rainer notes that while some of the laws are somewhat humorous in the context of the present day, many remain very topical. He mentions that while there weren’t intimacy coordinators working in theater 200 years ago, there were laws to protect female actors that read like intimacy guidelines today:

“Apart from the author’s instructions, kissing is not allowed. – It must never happen that you lift a woman up and kiss her. – Under no circumstances must a man kiss a woman on the mouth; If the author has linked the kiss to the action, then kiss the cheek or forehead. – There are also special touches that you have to avoid, e.g. B. if a man comes too close to the breast while holding a woman. Anyone who trades against one of these points pays 8 gr. Punishment.”
(§105 of the Leipzig Theater Laws of 1841).

If you read German and want to buy the book, it can be found here – https://www.epubli.com/shop/stricken-verboten-9783758478505

According to the descriptions of the book there, it was the actors who weren’t permitted to knit during rehearsal. I still think there is probably some wisdom in watching audience members who bring pointy sticks into the theater though.