Grandeur Reduced to A 20 Inch Monitor

Another story from the “Could This Be The Wave of The Future?” file, (and the “Don’t Dismiss It Until You Ponder It” subfolder), NPR had a story yesterday about museum collections going online. The story starts out talking about how many smaller museums with interesting collections have had to either scaleback activities or close their bricks and mortar presences due to lack of funding. Now the only way to view the collections of some of these museums are online.

There is, in fact, a website called MoOM–the Museum of Online Museums which lists all these collections. They range from noted museums like the Smithsonian, MoMA and The Art Institute of Chicago to more obscure and interesting sites like The Gallery of International Cigarette Pack Graphics and The Grocery List Collection which boasts the largest collection of found grocery lists.

Now if you are asking how some of these sites qualify as museums and if images existing only as 1s and 0s in the ether of the internet can be considered a collection, you aren’t alone. (After all, everyone could boast they had the Mona Lisa in their museum with a little work.) The NPR story tackles the debate about what constitutes a museum and what it means to curate a collection.

The guys who run MoOM absolutely believe that seeing art in a physical museum is often a necessity and can be a transforming experience. But they also believe there are a lot of interesting collections of material out there that people should see, but that they wouldn’t necessarily ever want to drive to. They also point out that one would never have the time to visit all the bricks and mortar museums out there either so having the art online provides welcome and needed access.

But does a cool webpage of scanned skatepark passes deserve the appellation “museum”? NPR quotes Wilson O’Donnell, director of the museology program at the University of Washington in Seattle as saying no. His analogy that an online museum is no more a museum than Wikipedia a valid source of information is a little out of touch (Peer review of articles by the journal Nature found it as accurate as Brittanica.), and his reasoning quoted by NPR isn’t completely compelling.

My blog and others have countless examples of how being well trained doesn’t necessarily ensure the production of a quality product. I think the same could reasonably be said of a curator at a prestigious bricks and mortar institution. The inclusion in the story of a professor of Native American Indian studies saying that mainstream museums haven’t done a good job representing Native American cultural groups futher clouds the concept of who is qualified to assemble a collection. (Additionally, the professor is quoted as saying most tribal groups resist the term museum in favor of cultural center because it connotes something that is old and dull.)

If you really start trying to identify the elements that separate a museum from a really neat collection, I suspect you will eventually get frustrated and be reduced to paraphrasing Justice Potter Stewart’s “I know it when I see it.” It is no easier to do than making a similar list comparing a bench and a coffee table. Is the collection of magazine covers featuring the US Flag from one month 1942 more valid than the site featuring steel and coal magazine ads from all of 1966 simply because the former is on the Smithsonian site?

This story encapulates the whole dilemmia of technology and art. In some ways, technology throws open the doors to opportunity enabling possibilities and a reach previously unattainable. Concurrently, technology threatens to dilute or isolate us from the potency and relevance of works.

But damned if you can definitively say where the line between the two is.

Pledges for Your Pledges

I received a thank you letter for a donation I made that is something of a testament to just how important customer service is in the non-profit sector. I made a donation to a public radio station about 5,000 miles away from where I live. I like the music and while I don’t listen all the time, I do so enough that I feel obliged to help support the cost of the high speed internet stream I am using.

(By the way, I am willing to wager that my relationship with the station represents a strong possible future of radio listenership.)

Anyhow, I received a nice thank you letter and noticed that there were about 2 paragraphs thanking me, 4 telling me what my benefits would be and seven paragraphs making pledges to me.

The first pledge is prompt service by phone or email rendered personally to me by the person whose business card was inserted in my letter. The first thing I wondered was if the station was well enough organized to make transitions appear seamless as staff turned over. There are going to be some people who never call their rep and others who will establish a relationship with the staff member. A well-kept database will make donors love the station forever if donors feel important to whomever they speak.

The second and third pledges promise my contribution will be processed as quickly and accurately as possible and my thank you gifts will be sent out promptly.

The fourth pledge is that “All appeals for contributions will be honest and straightforward.” (I guess I have quoted and summarized to an extent that I need to cite WXPN as my source.)

The fifth pledge is to “raise funds in the most efficient way we can, assuring that as much of your contribution goes to supporting the music you love.”

These last two pledges are a real acknowledgment of the negative perceptions about fundraising that have emerged in recently years in reaction to outright scandals and stories of how funds have been used for purposes barely connected to the ones solicited.

The final pledge is to continue to bring me the music and programming I rely on them for. While general and vague, this pledge might be important to some people in light of the controversy at WDET this past year. They changed their format and angry donors threatened to sue saying they were solicited under false pretenses since the station knew they were going to change.

As I read over the letter, I wonder if my own acknowledgment letters need to do less thanking and citing of specific instances donations have helped and promise more fidelity and honesty. I don’t know that these latter issues are as important to donors in my community as they are in others. I do think that the the letter portends a possible change in what people will value in the organizations they give to. If nothing else, I will be keeping my eyes open for other signals.

What Lies Beneath

Via an entry at Neill Archer Roan’s blog on PR, I came across a great entry on a blog called Bad Language regarding writing press releases well. In past entries I have written on the subject urging people not to use the trite phrases everyone uses in press releases and brochure copy. (spectacular, tour de force, illustrating what it means to be human, etc.)

Matthew Stibbe, who writes Bad Language, makes many of the same points and his simple list of how to make releases better is worth reading.

I almost left his blog without following a link to an even more interesting topic, however. Stibbe points out that unless you take the proper steps, every press release you send out electronically contains a record of all the changes you made to that document.

What might really be interesting to media outlets might not be what you wrote, but what you took out. So if you happen to not like a performer and to air your frustrations, you write “his pedantic lyrics and bombastic stage presence only serve as a facade for his inadequacies in other areas,” before writing something more appropriate, your true feelings will be available for any who are interested to see.

Certainly that might be a little embarassing at most. What happens though if you are copying and pasting information from a newspaper article and accidently drop a sentence about the new president of your organization being cleared of fiscal malfeasance at his previous job after a two year investigation? A record of that information being deleted has a good chance of being included and will be of much greater interest to the local paper than how happy you are that he has accepted the position.

“Yeah,” you say, “but who uses those settings and is anyone going to really turn them on to see what secrets my museum might be hiding?” Well actually, probably not. But then they don’t have to intentionally turn them on. Editors and reporters are the most likely group to have those settings active on their word processors by default. They send stories with changes and comments included in the document back and forth to each other all day long. They are probably turning all those things off while reading your press release so they don’t have to bear witness to your agonizing search for the right wording.

But if they just happen to see something interesting before they deactivate that view….

So how do you avoid broadcasting your dirty laundry? Fortunately, Mr. Stibbe has found a solution provided by those who get paid to poke through our dirty laundry…the NSA.

As amusing as it is to think of yourself adopting NSA anti-espionage techniques, it is a pretty through guide and worth employing to avoid a faux pas or two.

Take A Friend..The Book!

Drew McManus, the brains behind the Take A Friend To the Orchestra project, has compiled the contributions, (including yours truly’s) for the 2006 version into a book.

To purchase it, click on the button below:

I will be adding the button to the sidebar of my blog soon.

On a related note, as long time readers may know I have been occasionally checking in on the Honolulu Symphony since attending a concert as part of my participation in Take A Friend to the Orchestra Month. I am happy to say they have noted the new executive director hire as well as the new board membership on their web page. I have been somewhat critical of them on this blog before so it is only fair that I recognize positive steps as well.