Surprise! It’s Not The Customer Who Comes First, It’s The Employees.
Very often I hear of people not feeling welcome in the orchestral world. Some people can feel too intimidated to even come to an orchestral concert, and those who do go to a concert can find their experience to be distancing or off-putting. Orchestras mostly know this but don’t really know how to effectively combat it. Some orchestras try to go the full opposite of what they perceive as offering an anti-elitism experience but miss the mark with sincerity in their singular goal: the pursuit of gaining butts in seats. What needs … Continue Reading








