Getting A Rise Out of the Catholic League

by:

Joe Patti

“In the guidelines you wrote up for the Lab Theatre this summer, did you list sex acts as prohibited?” asked the head of the drama department in a phone call to me this morning.

The form he was referring to was one my staff and I made up after students took advantage of the informal agreement we made with them about the lab theatre’s use this summer. After their disappointing behavior, we published an official policy with the usual prohibitions against smoking and drinking in university buildings.

The reason he was asking about sex acts is something else altogether. The drama director had asked to use the lab space for a production of edgy plays by former students and other noted up and comers in the local community.

We had already issued warnings about language and adult situations in our press about the shows but things went a little farther than expected last night. Apparently while the professor was watching the rehearsal that was going pretty well and showing promise up to the point the actors stripped down, got under a sheet and apparently left both little to the imagination and a sneaking suspicion that they weren’t acting.

I don’t mention this so much to titillate and air dirty laundry. It is quite a serious subject and one that will be monitored closely. The drama professor was previously requiring students to see the production and now, even with the changes he is insisting on, has made it completely voluntary lest students accuse him of forcing them to watch obscene material.

I thought the incident was quite apropos and timely in reference to the Camille Pagila interview I cited yesterday in which she says:

The art world has actually prided itself on getting a rise out of the people on the far right. Thinking, “We’re avant-garde.” The avante-garde is dead. It has been dead since Andy Warhol appropriated Campbell’s Soup labels and Liz Taylor and Marilyn Monroe into his art. The avante-garde is dead. Thirty years later, 40 years later, people will think they are avante-garde every time some nudnik has a thing about Madonna with elephant dung, “Oh yeah, we are getting a rise out of the Catholic League.”

She goes on to blame this approach as a strong factor in the loss of funding for arts programs across the country. I don’t necessarily agree. Serrano and Mapplethorpe were an excuse to rally support, but not the initial reason.

I do think that there are a lot of performers who go to nudity as a way to prove they are hip and avant garde because it is the easiest thing to do to provoke shock in people. It is actually quite similar to how beginning acting students often choose to employ shouting and violent gestures in their scenes because anger is easy and doesn’t require vulnerability.

As the drama professor said to me, art is more powerful when it leaves something unsaid and allows the imagination to run wild with its own projected assumptions. The acting space is barely 20×20 with only two-three rows of chairs around. The physical proximity of the audience and the circumstances that lead up to the actors getting into bed together are going to make people uncomfortable enough as it is.

Choosing not to bring the lights down at the end and instead graphically playing it out crosses the line for people and the fidelity of the play. Instead of being memorable for examining the forces that drew these people into bed together, (and believe me, they are controversial in their own right), the scene becomes all about the sex at the end. Instead of leaving thinking about the awful and repellent choices the characters made, people leave thinking about the nudity and whether what happened at the end was real.

Of course, nudity sells tickets. This has been discussed in many articles for the last twenty some odd years debating whether all the nudity that seemed to be creeping into every show on Broadway was a necessary part of the story or whether it was there for sensationalism to draw a crowd. And everyone is an artistic devotee and offended at the suggestion they are pandering just to sell some tickets.

Especially if the ticket sales are doing well.

Giving The Arts a Bad Name

by:

Joe Patti

The Washington National Opera is advertising for a Priority Services Coordinator. This is bad, oh so very bad.

There has been a lot of discussion about the arts being elitist for many years and lately people have been talking in specifics. This week there was a lot of commentary on Camille Pagila’s interview in The Morning News. (There is a portion quoted on Spearbearer Down Left that sums up her theme.) In the interview, she essentially says the says arts and literature has to examine what they are presenting and the context within which they are presenting it.

Elsewhere, The Playgoer lifts a quote of the day from a Guardian article on the backlash against classical music in the UK.

So amidst this environment, imagine how I cringed when I saw the Washington National Opera advertising for a Priority Services Coordinator who “is accountable for the ticketing, fulfillment, and tactics targeted toward specific segments including high-level individual and corporate donors, artists, and other VIPs.”

I don’t have a problem with the job per se. I mean, the opera is located in DC where you have congressman, lobbyists, ambassadors, etc., running around needing cultural experiences. From the size and titles of their development staff, they look to be dealing with a large number of donors too. Having a person dedicated to their needs makes good sense.

What I object to is the title of the position. Even if you are giving people preferential treatment, you aren’t dispelling the perception of elistism by announcing to the public that you if you aren’t dealing with this person, serving you is not a priority for the opera.

It is just an ill considered choice of titles I think. However, they are in DC, performing in the Kennedy Center and despite the claim of being “Your National Opera,” they are probably a little too insulated from the reality of operating an arts organization in the rest of the country to realize how poorly this reflects on the rest of us.

Yes! Finally!

by:

Joe Patti

Yes! After griping and whining about the dearth of arts/theatre related blogs, I followed a link to my blog back to Spearbearer Down Left whose writer is not only perceptive enough to see the wisdom in my posts, (the entry alluded to on my blog can be found here), but also has a nice listing of other theatre bloggers in the links section.

From my brief look at Spearbearer, it seems to be a nice mix of commentary and reviews about shows.

From my gleeful initial explorations of the theatre links on Spearbearer, it looks like a good mix of much the same. I look forward to reading around a bit more and having the ability to expand my commentary and exploration of the arts world from what I read.

Look for many new links appearing here soon!

Okay, So You Got a Gimmick…What Next

by:

Joe Patti

Since Drew McManus is the orchestra guy, I have waited a couple days to see if he would comment. It isn’t so much out of respect for him, this arts blogging business is so cutthroat after all, but simply because he is better equipt to comment than I.

But he ain’t sayin nothin so here I go.

In the Sunday, August 21 New York Times, (I am not directly linking to the article because in two weeks you will have to pay for it.), Daniel Wakin wrote a story about how different orchestras are dealing with slumping attendance.

He goes through the typical reasons people cite for declining attendance -lack of music education, short attention spans, modern media and Joseph Horowitz’s argument that there are too many concerts, among them.

He goes on to list what organizations are doing to attract people.

“The Cincinnati Symphony Orchestra, a leader in what might be called the fun-factor area, has a Thursday night series that provides free dinners…”College Nite” concerts feature postperformance parties twice a year, in which students nibble appetizers and listen to a local band (not the symphonic kind)…The orchestra’s CSO Encore! group, for young professionals, is sponsoring a “Dressed to the Nines” party at the hall for opening night, when a Beethoven symphony – no need to say which – is on the program. At the beginning of last season, the symphony even sold “Paavo’s Baack” T-shirts, a surprising accessory to Mr. Jarvi’s intelligent music-making and serious demeanor.

The Baltimore Symphony Orchestra is shaking things up too – shaking, but not stirring – with Symphony With a Twist, a series of four concerts preceded by martini bars and jazz in the lobby. The Atlanta Symphony Orchestra’s version is called Bravo.

IN Houston the focus is less on the party in the lobby than the visuals on the stage. The Houston Symphony projects images of the musicians, arms sawing and fingers flying, and the conductor, baton a-waving, on large screens in the hall. (The Omaha Symphony, the San Diego Symphony and the Philadelphia Orchestra have all tried similar experiments, as did the New York Philharmonic.) “We have to recognize that this is a visual generation,” Evans Mirageas, an orchestra marketing consultant, said. “They are used to seeing things more than they are used to hearing things.”

Many who are hearing classical music are doing so as a secondary effect of seeing things – like movies and video games. Some orchestras are trying to build on that, enticing people into concert halls by playing a symphonic version of the score to “The Lord of the Rings” and the music from the “Final Fantasy” video game, among others.”

There are some organizations who are dubious about the benefit of such programs. Many programs place symphonies in a role subservient to the other material or misrepresent what the organization is all about.

It isn’t clear if these programs will actually increase attendance to to organizations over all. Cincinatti has seen some success, but results are muddied for other locations.

I was most depressed by the news that a Knight Foundation study found that “education – like more Web material, preconcert lectures and expanded program notes – did not appear to increase ticket sales at all.”

The question that came to my mind after reading the article was whether the organizations were making any attempts to cultivate an actual appreciation for their product. It just sounds like they are employing strategies that bring in a quick buck today but aren’t focussing on deepening attendees investment in the music.

In addition to all the other factors that may contribute to a decline in attendance is the fact that we live in a transitory society. If the orchestra is all bread and circuses in one city but the city a person moves to doesn’t offer flashy programs, then symphonies as a whole may lose an audience member.

It works both ways too. A symphony may not care about the next city down the line because it doesn’t benefit them. But if the only attraction for a person is social opportunities for singles in one city and your flashy social opportunities are more geared for families, you can lose that person as a patron as easily as if you had no program at all.

I am thinking that using Drew McManus’ proposed docent program (found here, here and here oh, and here) used to complement these programs would be very valuable.

In addition to reading his reasons why, you can also read my reasoning here and here. (The Artsjournal blogs recently under went a reformatting and I just discovered the links in my entries to Drew’s blog entries no longer work. I linked to the new locations in the previous paragraph.)