More Augmented Reality ARt Than You Know

by:

Joe Patti

Last month Mural Arts Philadelphia unveiled their first augmented reality mural,  “Dreams, Diaspora, and Destiny.”

Just like with my post last week about actors being  preserved digitally for eternity, I wondered about the implications of this technology.

While the physical mural has permanence, there is a lot that can be done with augmented reality to either enhance or degrade the experience of any work of art or physical location without the permission or awareness of creators/owners/caretakers.

But beyond that, I thought the capacity to do this sort of thing was pretty cool. In the process of trying to find additional video depicting the augmented reality experience of the Philadelphia mural (I never did) I came across a number of similar projects and discovered the concept wasn’t as new as I thought it was.  Just the same, the potential is wide open.

By the way, lest you think the title of this post was mistyped, the term being used is ARt emphasizing A(ugmented)R(eality).  (Though I suppose there is some redundancy in the title).

There is even an app that helps you paint murals on surfaces with the use of your phone, apparently the higher tech version of overhead projection. (I think your arms would be less tired using an overhead projector.)

This is one of my favorite uses among those I found:

Free In Life, But Eternally Enslaved By Movie Studios In Death

by:

Joe Patti

If we thought it was a problem that older arts administrators were resisting retirement and making it difficult for newer people in the field to advance and gain valuable skills, actors may end up having it worse. According to an article on MIT Technology Review, actors are digitally preserving themselves which would allow them to perform even after they die.

“It’s sort of a safe bet for the people with the money. It’s a familiar face,” says Ingvild Deila, who was scanned by Industrial Light and Magic for her role as Princess Leia in Rogue One. “We like to repeat what’s worked in the past, so it’s part financial, part nostalgia.”

Earlier this year Last Jedi visual-effects supervisor Ben Morris told Inverse that the Star Wars franchise is now scanning all its leads. Just in case. “We will always digitally scan all the lead actors in the film,” says Morris. “We don’t know if we’re going to need them.”

The article talks about some of the technical difficulties that have been encountered during efforts to retroactively create images of people from old video footage supplemented by motion capture from body doubles. The fact that actors are proactively working to collect a plethora of information about their gestural nuances and inevitable improvements in technology mean that an actor’s career can be extended for a long time.

There are all sort of thorny questions that this raises. On the positive side the technology may be an equalizer for women who have often found their careers truncated as they age or start being offered parts as mothers of male actors only a few years their junior  (or in the infamous case of Angelina Jolie and Collin Farrell in Alexander, one year her junior). Of course, that opens a whole can of worms akin to the controversies about retouching magazine photos if the digital recordings of women are used to “de-age” them more than their male counterparts.

Regardless of gender there is the question of authenticity and believability that can arise.

Not to mention, the matter of whether humans are needed at all if an AI can create a digital simulacrum that can deliver a believable, evocative performance.

I am not sure fans’ desire to interact with a live personae would necessarily prevent a digital creation from achieving peak stardom since the online and recorded presence already constitutes a significant portion of so many people’s relationship with those they admire.

If fans need a real life person upon which to shower praise, perhaps it will end up being the directors of design teams that will be the prime recipients of adulation for their masterful manipulation of wholly digital constructs.

The more I think about this issue, the more problems I can think of. My brain is already writing the plot of a movie where a studio kills off an actor so that they can’t contract their likeness to a rival studio, thereby making their recording at the peak of the actor’s powers the most valuable.

I anticipate court cases where heirs lose a lawsuit over the use of their great-grandparent’s likeness because the law governing such matters was underdeveloped in 2020.

The Unseen, But Palpable, Value In An Arts Organization

by:

Joe Patti

This month has been a reminder to me that people have all sorts of motivations for engaging with your performing arts organization–and often those motivations don’t have a lot to do with your primary purpose.

This month, a local magazine has featured a piece focused on the ghost stories associated with the historic theater at which I work.

As we were locking up Friday night following a double feature of the silent films, Nosferatu and the The Cabinet of Dr. Caligari, there was a haunted places tour group standing outside talking about the ghosts that haunt the theater.

And on Wednesday, when we are handing out candy as part of the downtown trick or treating program, we will have people on hand ready to relate stories about the ghosts in our building.

Granted this isn’t too far off our core activity of storytelling as I imply, particularly in terms of making cultural history vivid and vital for people. In this case, it is literally about bringing vitality to ghosts.

I am learning that those ghost stories are part of what makes this place special for people. I am told even when the focus turns to another holiday in a few weeks, kids in the cast of Nutcracker always like to hear the ghost stories too. (Though we make sure to wait until the end of the Nutcracker run in case kids get nervous about entering the building.)

As I often mention, the value of an arts experience isn’t solely derived from the experience you are intentionally offering. Over the years, people create value spending time with others, discovering new things, being delighted by what they encounter—which is sometimes an inexplicable encounter with a disembodied entity.

Play More Poker If You Love The Arts?

by:

Joe Patti

Earlier this week I wrote about the negative impact casino construction can have on the viability of performing arts entities in a region. I mentioned the steps a coalition of performing arts organizations took to mitigate those effects in NY State.

Even as I was mentioning this model at the meeting I attended to those discussing the casino related lobbying efforts, I was thinking that a model similar to the one in New York might be attractive to state legislators if they thought they could have gambling revenue replace state funding for arts and culture.

This could be a problem for a number of reasons. For a long time state lotteries have been sold as a way to provide funding for education, but the results have often been mixed with some believing the lottery funding has allowed state governments to shift funding elsewhere leaving education funding generally flat.

According to the Brookings Institute,

“Some scholars have argued that lottery earmarks provide a net positive impact, despite some fungibility. One study, for example, estimated that a dollar of lottery earmark funds for K-12 education increased per pupil spending by 50 to 70 cents, with the rest of the money being diverted for other purposes. Others have argued that lottery earmarks lead state lawmakers to supplant education funding so much that states invest less in education over the long run.

This is because budget decisions are made in context of scarcity, in which allocating resources to one arena of state policy limits the ability to fund other programs. Therefore, when lottery earmark revenue emerges, state lawmakers may use lottery earmark revenue to supplant instead of supplement education funding so that they can free up general fund money for other purposes that matter to their constituents and avoid raising taxes in the process.

What also should be considered is social dissonance in this form of funding as recently suggested by James Doeser in The Art Newspaper, regarding the use of lottery proceeds to fund the Arts Council of England.

Since its introduction in the mid-1990s, the UK National Lottery has made a lot of poor people slightly poorer while equipping Arts Councils to enrich an arts sector that disproportionately serves the better-off. It is not hard to picture an old woman applying coin edge to scratch card, with no more chance of winning the jackpot than of stepping inside the gallery she has helped to build

[…]

Arguing for public funding for the arts would be much easier if our tax regime were more progressive, and those engaging with the arts more reflective of society as whole…. Thanks to an austerity-induced accounting trick, the replacement of tax by lottery funding means that the least well-off increasingly shoulder the cost of rich people’s pursuits. A lot of well-meaning and progressive people continue to benefit from this arrangement, but it is not fair and needs to be questioned.

Which is more preferable when it comes to seeking an increase in public funding, making yet another appeal to supporters to contact their representative about bolstering arts funding or encouraging supporters to play more blackjack?

(Yes, that is a huge false dichotomy)