If you have been following my posts closely for the last couple months, you know the topic of the prescriptive value of the arts to fix various problems has been on my mind lately. Often we see people argue about how the arts stimulate the economy, help students do better in school or contribute to a reduction in crime.
It wasn’t until I was looking back at some old entries that I was reminded of a less frequently discussed measure of success — are the right people being served.
Back in 2008 I wrote about a speech given by Frank Furedi where he criticized the apparent perception that a performance wasn’t successful unless it was attended by the right demographics.
[Britian Cultural Minister Margaret] Hodge had nothing to say about the musical experience of listening to performances at The Proms. Instead she focused entirely on the audience. She observed that ‘the audiences for many of our greatest cultural events – I’m thinking in particular of The Proms – is still a long way from demonstrating that people from different backgrounds feel at ease in being part of this’. In essence, she was arguing that one should judge the merits of a concert on the basis of who’s in the audience.
…For Hodge, and other supporters of the politicisation of culture, the value of classical music is called into question by the fact that apparently the ‘wrong’ people listen to it. ‘The main problem with classical music is its audience’, wrote Sean O’Hagan in the Observer. That’s another way of saying that because its audience is predominantly middle class, classical music is an unreliable instrument for promoting social cohesion and community regeneration.
I am not arguing that there shouldn’t be more opportunities for a wider demographic range of performers and artists. Nor am I suggesting potential audiences should learn to appreciate the standard cultural expressions of the country in which they live.
I feel a lot of progress has been made, especially in the last year, in terms of calling attention the narrow choices that are being made in casting and programming. That shouldn’t be impeded or reversed. There is still a lot of stubborn inertia to overcome.
However, in the process of expanding opportunities, it will be easy to judge something as less valuable because it doesn’t resonate with the correct audiences.
It is just as bad to say Western classical music is less valuable than a Taiko drumming performance because it won’t attract as many Japanese audience members that your funders desire as it is to decide to cast Scarlett Johansson as The Major in The Ghost in the Shell movie because she is more marketable than a Japanese actor.
As Furedi suggests, the view that a work by a Western artist won’t resonate with someone who doesn’t come from a Western background does a disservice to them and underestimates their capacities. (As is the assumption that Westerners won’t enjoy something that isn’t from the Western canon.) Just because someone is thrilled by an experience that tells them more about themselves doesn’t mean they can’t appreciate an experience that has more relevance to another than them.
Yes, steps need to be taken to make audiences more demographically diverse. Judging the worth of a work based on whether it helps you achieve that diversity is misdirected.
"Though while the author wishes they could buy it in Walmart..." Who is "they"? The kids? The author? Something else?…