I noticed something very interesting yesterday. As I was looking around for some final acts to round out next season, I happened upon an agents website and clicked on the link for video.
I was taken to the Google Video site. The agent had been clever on two counts. First, he doesn’t have to pay to maintain or store the video on a server. Second, now whenever someone looks up a topic related to one of the groups he represents (World music, for example) the video of his client will show up and perhaps garner some additional business for him.
I suspect we will begin to see more of this sort of attempt to position performances as video services like Google and YouTube.com become more prevalent and easy to use..and as it gets easier to make videos.
