The New Kid

So we often talk in the arts about working together with other arts entities more. But what about helping a new one member of the arts family come into existence with which you will have to compete for sustenance and attention?

I got a call today from a woman who is part of the group planning to build a new arts center about five miles from my facility. I haven’t really come in contact with this project too much yet. However, I am told that when they came to tour the theatre a few years ago, there were a lot of naive ideas about how easy it was for volunteers to sustain an quality operation.

Normally, I wouldn’t worry about such a group too much except that they have supporters in the legislature who want the project funded because there are no theatres on this side of the island. This isn’t something you want to hear people saying while your organization is celebrating its 30th year.

Similar claims were made when the local high school rallied support for a performing arts center to be built for them. They claimed they could never get in to my facility and that once built, all schools could use the space. Now many years later, the school has a lovely theatre space and most all the other schools are still renting from us.

The woman who called was making some very considered, informed comments with a healthy dose of skepticism so I ended up speaking with her for about an hour. She had actually done some market research on the communities in the area so she had a good sense of what the resources were. Also, the size of the facility has been reduced from the 1000-1200 seat range to 860. We ended up discussing topics that would essentially fit in my “challenges in arts administration.”

We talked about the costs to contract, feed and transport performers; typical attendance; where we drew our attendance from; number of people I usually had to run a show; their level of competence; how much I lost despite the fact that my light, A/C, cleaning and 3 person’s salaries were subsidized by the college. Since I had to pay for so many other elements of my operations, I could give a good basis for cost.

I felt a little torn by the whole conversation. While I certainly didn’t want to have another organization competiting with mine for an audience, actually being able to discuss something I am passionate about and to have a person understand the implications of the concepts I am discussing is a wonderful thing.

(Actually, I am still so interested in this topic it has taken me over an hour to write this far. I keep stopping to look up data sources for comparsion and leaving voice mail messages for myself at work to remind me what to talk to her about tomorrow.)

I also got a fair bit of information in trade since she had done some research on the new resort developments out this way and knew the potential population growth figures. Since one of the leverage points I am trying to use with the administration of the college is getting ourselves up to a standard to meet the expectations of the people who will be buying these condos. We will be the closest entertainment option (even if this new theatre is built) to the resort community, so it is important we put on a much better face than we have.

I get in this sticky situation about encouraging people to create art every so often. Most times it isn’t about creating an arts group so much as people wanting to become the next big actor or American Idol. I always get caught between wanting to encourage them to express themselves artistically because not enough people are and don’t have the opportunities they need to and wanting to smack them upside the head with a dose of reality.

Too many people watch reality shows like American Idol and see people with no real training win and the runners up actually parlay the experience into some strong possibilities and think they have a chance of doing the same. It was bad enough with people getting off buses in NY and LA with dreams of greatness before, but shows like that probably minimize the reality of the industry even more. (And they forget, the show is meant to elevate a person with no training over others with no training. Mix in some Berklee and Juillard grads and maybe 3-4 untrained reach the sweet 16 round)

So the question I think I need to call this woman with tomorrow is “Why?” She was just doing some research for the group and I don’t know that she is involved enough in the planning to know the actual impetus. I get the sense though that there are people involved with no performing arts experience who fancy the idea of having a theatre in their neighborhood to enhance the property values and such. And it has been noted, people in that neighborhood strangely don’t like to leave it once they get home. They won’t drive 5 miles down to see shows at my theatre, yet we have a fair contingent of people drive 25 miles over a mountain range to attend.

What would really be great though is if they built an arts education center instead where adults and children could take classes in visual arts, dance, etc and eventually feed in to an interest in my theatre.

About Joe Patti

I have been writing Butts in the Seats (BitS) on topics of arts and cultural administration since 2004 (yikes!). Given the ever evolving concerns facing the sector, I have yet to exhaust the available subject matter. In addition to BitS, I am a founding contributor to the ArtsHacker (artshacker.com) website where I focus on topics related to boards, law, governance, policy and practice.

I am also an evangelist for the effort to Build Public Will For Arts and Culture being helmed by Arts Midwest and the Metropolitan Group. (http://www.creatingconnection.org/about/)

My most recent role was as Executive Director of the Grand Opera House in Macon, GA.

Among the things I am most proud are having produced an opera in the Hawaiian language and a dance drama about Hawaii's snow goddess Poli'ahu while working as a Theater Manager in Hawaii. Though there are many more highlights than there is space here to list.

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1 thought on “The New Kid”

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    Since my second blog entry ever was about parallels between arts management and religion, I was intrigued by a post Scott Walters made earlier this month suggesting that theatres be built along the same lines that Lutherans build theirs. The…

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