Philadelphia fallout. Or is that Philadelphia Freedom? Either way, the Trumpeter shall sound off.
Philadelphia Orchestra
The Paper It’s Printed On
I’m a conductor. That one phrase will cause many people who read this blog to reach for an antacid. Despite that it does have some relevance to what is going on in Philly.
A little help here!!!!!!
The full force of the reality of Orchestra bankruptcy arrived in a simple letter informing me that I was being let go as Principal Pops Conductor of the Syracuse Symphony. Then I realized nearly 100 people received this letter and the organization I had worked with for nearly a decade was about to cease to exist. The cost of a city losing an orchestra is immeasurable and losing the brilliant musicians who were excellent every day and are now out of work, is simply unacceptable. I have a simple request…..
mmmm…that new Conductor smell!
It would be a sadly familiar scenario if 2 major orchestras are looking to their new maestros to seemingly solve all of their problems or even save their orchestras….please our egos are already big enough! We as Music Directors may be the leaders but we lead a team, and to suggest that a conductor can be the fix for major organizational problems would be akin to suggesting that an executive director can fix any major artistic problems……
More ASS in clASSical – Unexplain This!
So I’m late in getting to the widely panned Philly marketing campaign Unexpect Yourself. Now to their credit it has created a lot of buzz in the blogosphere but whether it translates into sales and repeat business….well time will tell. What marketing in general seems to lack is creating a connection to relevancy with this and many other tag lines going for a just try it kind of E Harmony vibe. There is an incredible study out there that marketers should take note of that is not sexy but is relevant and might change the philosophy of sending out the message into sending out the messenger(s)…..