Arts Funding – Why?…..

In Audience Connection on Wednesday the big question of the week was:

How can you argue for Arts funding in front of someone that might be more interested in Health, Poverty or Education issues?

Big questions need big answers, but when you have 5 minutes in front of a donor to make the case, they can’t be long answers.  I liked what Amanda said, the clip is below……

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Critical mASSacre

In last Sunday’s Deseret News the music critic Edward Reichel, delivered a stinging attack.  Now, he accuses Keith Lockhart of only being able to see the “obvious”.  On the surface his review is “obviously” about Keith, however I read the review completely differently.  It wasn’t really about Keith at all…..

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First request – keep them coming!…

David Preiser wrote this comment on my post Response to Bill – part 2:

In the interests of bringing new audiences to the concert hall, what other types of music might entice them outside of Classical works played in films? Original film music is one obvious answer, but how many orchestras try film scores from the more modern, non-James Horner/John Williams world? The same goes for music from video games (not cutesy Nintendo fluff, but more like Halo or Metal Gear Solid, or similar genres). That music often shares more in common (in terms of instrumental sounds and musical language) with contemporary Classical music, and not even with works by those considered to be the “important” composers of our era.

We broadened it out a little, the 2 clips in response are below….

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Shhhhpeak up!

I am always fascinated by the dynamics of an audience and perceptions when certain behaviors are noticed. It’s all to easy to jump to a negative assumption as to why someone would get up and walk out, or talk, or be disruptive.

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Marketing Managers – Take Note!….

In class last week we discussed marketing to the younger generations. For the those who have read this blog, you will know my feelings on the ridiculous gimmicks and tricks that organizations try to use to get the “young” to concerts. If you don’t know my feelings then click here! My students and I give their take in two clips below…someone airs some frustration, and there are some great ideas particularly with new media….

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Winning the War of the Words!….

In class today we discussed the word virtuoso and how it is essentially reserved to describe Classical artists. From time to time you hear it sparingly used to describe Rock Guitarists and Jazz musicians but not often. I say we shouldn’t give the word up, but definitely give it over….

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Mirror Mirror in the Hall……

Please…call me Beloved Maestro.  I think both words are something earned not something claimed.  It’s an amazing arrogance to suggest to your audience that they feel this way, I mean what if they don’t or don’t quite….

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