The Great Conversation

I hadn’t thought of it like this before but the scenery completely changes with a gift to these wonderful music services of ours.

I believe there’s truth to the adage that philanthropy is an act of faith, hope and charity (if you know your Latin, Fides, Spes et Caritas) which changes not only the recipient but the giver as well. It is an investment in the future and a vision. I believe these “owners” experience us completely differently after a gift. They hear the music and react to the hosts in a much more intimate way. They transform their own vision and landscape by the act of giving as well. We in the trenches are certainly buoyed by the whole process. Let me put it this way, we should be.

Membership drives are indeed hard. They kick the stuffing out of us and push us way out of our comfort zone. But, I hope they never go away. (yes! to greater efficiency and as short as possible) They connect us to our community in a way that simply cannot be duplicated. These ‘great conversations’ are vital.

Our station here in Portland is about to enter our 3rd day of a projected 10 day drive, with a goal of $450,000. With a nifty little early bird pre-drive effort, we’re already 28% of the way towards our goal. We’re feeling renewed and inspired by the gifts and the conversation.

What was once a carousel ride is now a gallop along the Moldau.

Onward & upward!

P.S. Thanks to the volunteers at our stations who labor by our sides. They get this message a thousand fold. We could not do this without them.

About Jack Allen

Jack Allen is a self-proclaimed dreamer, raconteur, rapscallion and radio guy. He got his start in radio, a second career, in 1992 at WMRA in Harrisonburg, Virginia. The broadcasting ethers have carried him through stints in St. Paul and Austin. He can now be found leading the team at All Classical Public Media, KQAC in Portland, Oregon.

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2 thoughts on “The Great Conversation”

  1. Good luck on your drive. One program director friend says donors are buying stock in the station when they give, and they want to monitor their investment. I guess we pay the dividends and interest in music instead of in money! It certainly makes the station responsive to the community when we realize people are entrusting their hard-earned money to us to use wisely.

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