It seems that a huge focus in the Symphony world is to create the ideal business model for success. Thousands of hours and millions of dollars are spent on conferences, consultant fees, marketing schemes etc… and yet the secret ingredient, is neither a secret, not does it cost anything. The best business model without it will fail, yet the worst business model with it might actually succeed!…….
Arts business models
Quick Takes: Gesturing….
My teacher Jorge Mester the first time I met him asked me this simple question “What is conducting?” I was stumped and after several feeble attempts to describe what conducting is (which is what I wanted to do with my life!) he helped me work it out. That lesson was the most profound he ever gave me and it is something I apply to this day allowing me to never lose sight of what it is I actually do and how I can apply it elsewhere……..