There is constant debate on what relationship an artist needs to have with their audience, and whether there needs to be one at all! I mean who needs ticket sales, donations or any audience at all really? Oh yeah, ALL OF US, not to mention what does the audience need?… I need to get something off my chest….
Aud.Connect
Plugging the Holes before Filling the Barrel (2009) – Put it in the Bank….
I’m 41 today yikes….On the theme of free tickets, when there are empty seats there is an opportunity for outreach. Subscribers have a choice of what to do with their tickets if they are not able to attend such as to give them to friends/family etc.. or to take a tax deduction. There is another choice that could be offered that would turn a subscriber into an active participant in a community outreach program…..
Plugging the Holes before Filling the Barrel (2009) – We Salute You!…
My first Music Directorship was with the San Angelo Symphony (TX), and there were a lot of trial by fire moments that one can normally expect first time up at the plate. From the very beginning though I had always thought of an orchestra as a community service organization…..
Plugging the Holes before Filling the Barrel (2009) – When Blank Checks Have No Value!
With hand wringing over empty seats and the “papering” arts organizations do to make a hall look respectable, the phrase “not worth the paper it’s written on” comes to mind. There is a golden opportunity to empower the audience to help recruit new audience members with a free ticket and/or referral program…..
Plugging the Holes before Filling the Barrel (2009) – BOGO
Last year I published 5 posts under the Plugging the Holes category dealing with subscriber retention and audience recruitment utilizing the best advocates of all ….our subscribers and our orchestra! Two articles that I read this week have spurred me to continue the category…..
Not a failure to Launch, but a failure to Lunch!…except in Hawaii…
Vitriol, court actions and labor disputes abound in the orchestra world. Every situation is complicated, different and/or unique in many ways. There is one constant that links them all and that is a failure to communicate directly. Unscrambled eggs anyone…….
Putting the Unity in CommUnity! – Part 1: Arts in Action!
In August last year the Community Foundation of the Ozarks formed a committee of arts leaders (including yours truly) and gave us a challenge with funding attached:
Come up with a program that sustains the arts in Springfield. Part one went into effect on March 14….and it’s big!…
Bravo, you’re making it up as you go along, let us accredit you!
Having read the recent postings by Drew, and Joe regarding the booming music/arts school enrollments, I decided to do some digging. There is a body that is at least partially responsible for this, an association that accredits schools to be completely autonomous i.e accreditation for proving that you are doing whatever you want to do……the ultimate “unregulatory” body (apart from the SEC!)……