A few weeks ago I paid a quick visit to the Public Radio Program Directors conference in Cleveland. I’m working on an article for Current about the application of midday classical music research, which was discussed on the conference, so I can’t get into that subject on this blog quite yet. But there’s one thing I can share: links to the second annual Public Radio Technology Study.
This extensive study by Jacobs Media surveyed more than 28,000 public radio listeners about their use of technology. Respondents were grouped according to their preferred radio formats, so there’s lots of information to digest about classical listeners in particular, and it’s interesting to compare their habits to those of other listeners.