classical music

Sandow to the MPC

February 16, 2010 by Marty Ronish

David Duff, President of the Association of Music Personnel in Public Radio (AMPPR) writes to say Greg Sandow, former critic for The Village Voice, Wall Street Journal, and the Los Angeles Herald-Examiner, will speak at this year’s MPC. His upcoming book will be titled “Rebirth: The Future of Classical Music.” Greg will address the reasons he thinks classical music will re-engage with the culture, and how–and how that relates to what we do as broadcasters. In case you’re not a radio insider, MPC stands for Music Personnel Conference, and you can find out more about … Continue Reading

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Kicking the tires of philanthropy.

January 31, 2010 by Jack Allen

To give or not to give, that is the question.

Not-for-profit radio stations around the country are entering into the spring fund-raising season, facing the same challenges as last year and the year before that, and the year before that. The perennial challenge is engaging the listener in a conversation about the relevance of the station in peoples’ lives and the need for voluntary contributions to cover the station’s expenses. There’s a cause and effect dynamic at work. Programming causes listening, good programming causes loyalty, loyalty causes giving. In theory. Is that all there is to it, do the best we can with creating content and then ask for money – and we shall automatically receive?

WETS in Johnson City Switches from Classical to Talk

January 26, 2010 by Marty Ronish

WETS, a real stalwart on the classical scene for 34 years is switching over its weekdays to all talk, according to station manager Wayne Winkler. You can read about it here. Winkler says you can get music from so many sources: CDs, MP3 players, satellite radio…

“In this economy”

January 25, 2010 by Jack Allen

If I’ve heard it once, I’ve heard it a hundred times, “We’ll be lucky to achieve our goals in this economy”.

We’re all in the same boat, this challenging economic boat – in the doldrums yet relatively secure, generally insulated, and comparatively safe – not untouched mind you, but our lifestyles are barely altered – we’re afloat. We may be thinking greener, driving less, recycling more, watching household expenses, packing lunch, eyeballing boxed wine for the first time and generally curbing our consumption but at a pace that could be characterized as a stroll. No real urgency.

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