Some surprising statistics from a Jan. 19 post in radio-info.com. Look carefully at where the real revenue is. I would say radio is not dead yet!
New media
Brooklyn Rider, and Hope Springs Atonal
When my grandfather was in his 80s, he would go every two weeks to get a vitamin B-12 shot. For about two days he would be energized and full of the dickens. Well, a great concert or a fascinating piece of music can do the same thing for you.
“In this economy”
If I’ve heard it once, I’ve heard it a hundred times, “We’ll be lucky to achieve our goals in this economy”.
We’re all in the same boat, this challenging economic boat – in the doldrums yet relatively secure, generally insulated, and comparatively safe – not untouched mind you, but our lifestyles are barely altered – we’re afloat. We may be thinking greener, driving less, recycling more, watching household expenses, packing lunch, eyeballing boxed wine for the first time and generally curbing our consumption but at a pace that could be characterized as a stroll. No real urgency.
WQXR Tops the Charts
For all the grumbling in New York City about the new WQXR, the news is pretty fabulous. The station ranked No. 1 of ALL public radio stations in the December Arbitron listings. And people say that classical music on the radio is dying. hah!