Even though it often feels like promoting arts and culture as a non-profit entity requires inventing entirely new methods wholecloth because our emphasis and motivations are not driven by a profit motive, I am encouraged when I see commonalities in research findings and advice. We are, after all, dealing with the same set of human … Read more
Two years into a six year research project, Ballet Austin has started learning things about their audiences that run contrary to their assumptions. While the audiences in every community are different, what they have learned provides a lesson that you may not know your audiences as well as you think you do. One of the … Read more
Scott Walters says I feel it. Since that is about all I saw of his entry on Technorati, I was wondering what it was that I feel. Turns out that I, among others feel that change in the theatre/arts is nigh. In looking at what the other bloggers cited were saying, I came across some … Read more
Two articles shared the same webpage over a Artsjournal.com today. The first is one talking about Pittsburgh Ballet’s decision to perform to recorded music to save money. The decision was made to preserve the ballet’s budget. They aren’t the first ballet company to go this route and according to the article, they probably won’t be … Read more